By The Weekly Edge desk ·
ISA-Guide reported that New Zealand’s new gambling advertising guidance prohibits luck, fate and ritual themes. It also restricts appeals to minors and personal endorsements in igaming advertisements.
Advertisers must avoid the prohibited themes and endorsement practices.
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Online casino operators would contribute 4% of adjusted gross gaming revenue to community funding under New Zealand’s proposal.
The policy would direct part of offshore online casino duty to community grants.
Entain warned that an advertising battle in New Zealand’s regulated online gaming market could provoke a regulatory response.
Licensed online casinos face limits on endorsements and advertising content that appeals to minors.
Online gambling advertisers face restrictions on endorsements, superstition claims and material appealing to minors.